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Dorie Clark: "Stand Out" - Talks at Google
Get yours today on: As Steve Jobs once said: Think about this for a minute before you dismiss it. Each and every one of us has the ability to change the world in some way. Use that to your advantage and connect with others! When I picked up Stand Out by Dorie Clark, I expected to read a lot that was useful — only not to me as a professional investor. This was a revelation for me and one of my favorite parts of the book. Build your Audience So this is the place where I see many people struggle; not with the concept, but with the execution. Dorie tells us by creating content through blogging you demonstrate your expertise which you can then leverage in both social and traditional media to magnify your impact. Nothing in this book feels new and some of the suggestions are the equivalent to:
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